This paper specifically caught my eye due to its colour choice. It uses a very bold set of colours, black, red and a bright white stock. The use of red adds life to what would otherwise be a rather boring paper. The layout also makes the paper more interesting with good use of negative space and hierarchy. Hierarchy is something that I believe to be crucial when doing any form of design work. In this paper it has been used very well with the headers and titles standing out recognizably and and other bit of information outside of the body copy can be clearly seen. The hierarchy is used as a design feature on the cover and in some places through the paper - rather than a tool. Using a high point size so that the letter is taking up a large section of the page of is bigger than the page is a feature that has impact as well as being aesthetically pleasing - something I will try and emulate in my design.
In a similar fashion to the previous paper this one also uses two colours and stock. In this case it is black and purple. In the previous paper the colour (red) was used or made to imitate overprint, the same has been done here. Overprint adds to the design by inserting colour, braking up the type heavy pages and creating and alternative layout. In this paper the overprint has a transparency so that any text or imagery underneath it can still be seen and read.
Like the previous two papers I have looked at, this paper uses black, stock and a colour. The addition of colour is very effective as it brings life to the newspaper. This paper uses a blue and various tints of the colour. In all three of the papers the colour is not overused and does not distract the used from the information they are reading. The colour is used to highlight detail, show important information and draw the eye. The use of black, stock and a colour is really powerful, however, I am not sure how I could use it if I am wanting to use examples of colours such as CMYK.
Cover Design.
With some cover ideas in mind, I wanted to look at existing cover of non-commercial and/or alternative newspapers.
This cover is very simple and very bold, two elements I want to have in my cover. The reason I want a bold and simple cover is to intrigue the user/reader into picking it up and reading it. As newspaper are distributed in a certain way - laid flat in shops/on public transport or handed out folded, the cover has to be high-impact, eye-catching and interesting.
This cover is much more like a conventional newspaper cover and lacks a boldness and impact that the previous cover had. I do not want my cover to emulate a conventional newspaper as I want the juxtaposition of what it is (a newspaper - by format, stock and printing process) with its contents (not news).
This cover is much bolder, much more eye catching and intriguing. This type of cover will make you want to pick up the paper and see what is inside. The unusual layout choice and big bold lettering provides a level of intrigue and interest that you do not have in conventional newspapers.
I really like the cover on this paper because it is as bold and intriguing as you can get, as well as having a quirky creative outcome. The cover has very little information on it other than a the letter 'b' which takes up most of the cover. This does not only make the cover intriguing, bold and eye-catching but also creates the cover when the newspapers are folded up. Although this is something that is possible to do with all newspapers the impact would not be as prominent as conventional covers are not as bold as this one and would therefore lack impact.
This cover uses and overprinted colour - red - to add information and highlight key areas. The addition of colour and the bold font with a large point size draws the eye towards it. The overprint transparency means that the information underneath is still visible and readable. Overprint is something I would like to use in my design if it is possible.
As above, overprint is used to add colour and information to a plain cover. On this paper two colours have been over printed rather than one. The two colours work well together and add a different dimension to the paper, however, the dark blue makes it difficult to read the body copy and information underneath.
This cover has the exact properties I want to emulate in my cover. These properties are;
Bold and simple type,
Creative and interesting layout,
Intrigue,
Limited information,
Colour.
All these properties create an unusual cover for a newspaper, something that you wouldn't commonly associate with such a product. It draws you eye to it and makes you want to pick it up and read it. The use of negative space is also very good, emphasising what is actually there.
This cover uses photographic imagery and block shapes. As a cover for what it is, it is very appropriate, however, I am not sure photographic imagery is appropriate for my paper. The block geometric shape, however, could be. On this paper it is an overprint but the shape could be printed fill opacity with text around it of within it.
Monotone colouring is a possibility I have thought about for my paper as I think it is a very effect way of using colour without having too much. The problem I have come across is how I would visualise diagrams of colour such as CMYK and RGB.
This image again uses a red overprint to add information and colour.
This is an interesting cover as it has a colour element and a bold typographic element. Personally I do not like the choice of colour, as it is washed out and does not add anything to the design and I think would look better without it. On the other hand I do like the bold, simple list of places and would like to experiment with this and whether it is something I can do with my design.
Although this cover has more information that I want to include on my cover, the way it as been laid out and the concept behind it is very well thought out and executed. I like the idea of giving the audience all the information, yet not providing it obviously so they actually have to look to see it rather than just glance past - the complete opposite of conventional newspapers.
A very simple design, this paper has the name of the paper constrained within a box. Although there isn't anything really creative of alternative about this cover, I enjoy its simplicity and to-the-point nature. This is something I intend to experiment with when producing my cover designs.
Similar to the paper above, this cover as a very straight-to-the-point simplicity, however, with this cover the whole logo/paper name is visible when the paper is folded, again, something I will experiment with when designing my covers.
This cover is much closer to covers of conventional newspapers, with a lot of information and body copy. This is something I do not want to use in my design as I do not want it to appear as a normal newspaper because it isn't. This design is not engaging or interesting either and therefore does not attract the reader/user.
This is much more the style of design I have imagined my cover looking like when compared to the cover above. This is a very simple typographic cover with a bold header, limited information and a lot of negative space.
This cover combines type, image and colour and, although it is well laid out, it is too much for my paper. I want my paper to be as simple as possible to reflect the internal layout design and keep it purely typographical with a possible addition of colour.
This cover is purely typographical with a medium amount of information on it. The information is not overwhelming as it is in a bold font and has full width registration so that there is even space. Having seen how this registration can be effective, this is something I will experiment with when designing my cover.
This cover, similar to a previous one, combines all colour, type and image. As I have previously stated, I do not wish to use imagery on my cover, however, the use of colour and the way in which only some of the information is given - meaning the user/viewer/reader has to take a closer look is definitely something I want to try and incorporate into my design.
No comments:
Post a Comment